Swiping through a sea of faces can be exhausting and paralyze you with indecision. Every day at noon, guys receive up to 21 matches they can either like or pass on.Then the app curates the optimal matches for women based on the men who showed interest.
Religion and faith are driving forces for many people, resulting in the desire to date someone who shares those beliefs, too.
This way women get to choose who actually gets the chance to talk to them.
It minimizes the overwhelming paradox of choice that often comes with online dating.
These dating apps are the equivalent to a pair of khakis from The Gap; there's absolutely nothing wrong with them, they're just overwhelmingly bland compared to what else is out there.
Ok Cupid, Match and Zoosk are standard fare for traditional dating websites.